DQ owner DeLon Mork says his Daktronics LED sign brings people into his restaurant by showing good-looking, up-to-date content.
7-Eleven Begins Digital Signage Rollout in Australia. Visual Art, a digital signage provider in Stockholm, Sweden, is entering the Australian market with deployments at 7-Eleven convenience stores.
Getting customers to try new items at restaurants can be a challenge, as some might either be hesitant or they simply don’t see the appeal of the item at that particular QSR. One McDonald’s I visited recently found a simple and effective way to push a new item with its menu board.
The quick-service restaurant (QSR) industry remains quite competitive, and digital signage technology is the best tool for keeping customers informed and satisfied. With screens in targeted positions, you get to attract diners, display promotions and offers and support hungry customers to make quick and informed decisions concerning their next meal.
Between lock-downs, shifts in consumer habits, and disrupted supply chains, quick-service restaurants (QSRs) and other businesses have had to make dramatic adjustments as to how they operate—and digital signage technology has played a huge role in enabling positive change.