DQ owner DeLon Mork says his Daktronics LED sign brings people into his restaurant by showing good-looking, up-to-date content.
One week ago OneScreen AI announced its $1.2 million seed round to fix a “broken” OOH industry and become, as the Business Insider headline read, the “Amazon of OOH”.
Selecting the right Direct View LED display can sometimes be difficult, so LG created the DVLED Ultimate Business Display to make it easier. This pre-configured display solution with all the components needed for a complete display project including options for both indoor and outdoor operation with fixed resolutions ranging from Full HD up to 8K Ultra HD. The Ultimate Business Display comes in 25 size configurations from 81 inches to as large as 589 inches (49 feet) and aspect ratios in both 16:9 and 32:9 ultra-stretch formats.
With consumers returning to stores following the COVID-19 lockdowns in many regions, retailers have an opportunity to return to growth. One factor they need to be cognizant of is that shopping habits have changed, and many consumers are more comfortable with digital commerce.
As municipalities evolve into the trending “smart cities”, digital signage remains at the core of the execution plan. Whether digital displays are located inside or out, they provide critical information to the community that is an accessible form of communication for all area residents.
TBWA\Paris is best known to us for its epic McDonald’s ads, which range from poignant to totally nuts. We sometimes forget the agency does right by its nonprofit clients, too. For the organization HandsAway, the agency produced “Fearless Night,” a campaign that’s less about showmanship and more about illumination.
7-Eleven Begins Digital Signage Rollout in Australia. Visual Art, a digital signage provider in Stockholm, Sweden, is entering the Australian market with deployments at 7-Eleven convenience stores.
Mindshare UK won the Grand Prix, as well as the Retail and Ecommerce and Best Pivot categories at The Drum Awards for Marketing 2021, with its work for KFC. This fresh and self-deprecating campaign impressed the judges by leveraging a decades-old slogan to find humor in a difficult time.
Work continues apace at entertainment destination venue American Dream, as SNA Displays completes the installation of several key EMPIRE™ Exterior LED screens, with more to come. The vast development, which stretches out over three million square feet just off the New Jersey Turnpike, reopened in October 2020 and thrills its many visitors with numerous retail stores, entertainment venues, and attractions, not to mention a vast network of interior digital signage, also installed and managed by SNA Displays.
Digital displays are an important part of the customer experience in Dulux Trade Centres, however, DuluxGroup’s existing system was not performing as required. The system was unsupported, unreliable and the expensive licensing fees meant it was also costly to run.